An Event Apart: “Digital Marketing Strategies for the Busy ‘Web Master’”

Sarah Parmenter speaking at An Event Apart Seattle 2018 on April 2, 2018.

Reaching through the screens of our customers and holding their attention is becoming increasingly difficult thanks to the pace at which online content now moves and our dwindling attention spans. Nowadays the job of the multi-faceted web designer is to not only know the latest techniques for building in Grid but also know how to get that work seen amongst the saturated world of digital marketing. In this talk Sarah will be discussing the idea of quarterly website design reviews with a “design once use everywhere” mantra, plus digging into the ever changing world of Instagram algorithms, Facebook marketing, and topical social media takeaways for immediate implementation.

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An Event Apart Orlando: Special Edition 2014

My notes from An Event Apart Orlando: Special Edition 2014 at Disney’s Contemporary Resort in Walt Disney World.

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