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An Event Apart: “Scenario-Driven Design Systems”

Yesenia Perez-Cruz speaking at An Event Apart Seattle 2018 on April 2, 2018.

Unified design systems are essential to building, maintaining, and evolving our sites and products. By empowering disparate teams via a common visual and UX language, they help us create cohesive user experiences. But creating a unified system that scales to serve a variety of content and use cases can be challenging. Sharing insights from her experience creating a unified design system for eight media brands with eight distinct editorial strategies, Yesenia will show how to approach a design system via a user-centered lens. Learn how being scenario-driven helps you design a scalable system that responds flexibly to specific contexts.

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